Ferienregion Alpsee-Grünten

Inter-municipal cooperation

• Tourism: common "Tourism GmbH" aiming at a common image building for Alpsee-Grünten, a common marketing strategy and a common presentation of the tourism destination Alpsee-Grünten
• Culture: cooperation of the music schools, common theatre magazine, common theatre program

Problems

• Great scarcity of space available
• High real estate prices impede development
• High indebtedness of some municipalities strongly restricts leeway for action
• Tourism is still in the main focus of the regional economic development
• Too much competition between municipalities
• Great part of the population is considered being too passive, steady and state-oriented and not being aware of the future challenges in the region

Challenges

• Due to the abandonment of military use in the central part of Sonthofen, all at once a large and well developed area (32 ha) is free for commercial and residential use
• Conversion area in Sonthofen as experimental ground
• At the same time the city of Immenstadt is planning the exploitation of a scenically very sensible area for commercial development -> oversupply ?
• Considering requirements of tourism (landscape), flood protection (land)
• Better consideration of cost-effect-aspects

Objectives

• Broad awareness of the necessity of strategic commercial location development (CLD) on political, administrative and public level;
• Overcoming municipal competition, stronger commitment of the inter-municipal cooperation, stopping unsustainable exploitation of land;
• Establishing suitable structures for common management of (spatial) CLD in the region ("Gewerbeflächenmanagement") and common marketing, possibly in form of a development agency to be established;
• Raise the interest of other municipalities for getting involved in the process.

Expectations from COMUNIS

• Getting external support (financial and technical) for initiating  the CLD process in the region;
• Learning from other regions how to organize and administer the CLD process.